All the resources you require will be provided within this course and extra web-based resources such as official documentation will be highlighted.
We assume that you have no prior knowledge of Digital Marketing. The course is ideal as a practical introduction but also includes tips and insights for someone who wants to build on their existing knowledge.
Digital Marketing is constantly evolving, but understanding the underlying principles of how to plan and create an effective digital marketing strategy is often overlooked. This foundational approach to planning a digital marketing strategy ensures you understand the structure on which any effective digital marketing strategy can be created.