Digital technology has opened up new opportunities to drive business growth through digital marketing, website optimisation and cloud sales. This range of short courses equips participants with the skills to launch data-driven digital marketing campaigns and upskill in the field of technical and specialist cloud sales.
With a comprehensive combination of theory and practice, this course will address the tactics, tools and techniques used in the planning phase of digital marketing strategies. This course will enable participants to gain the right skill set to build qualitative marketing strategies and ready-to-launch digital projects.
On this course, participants will learn cloud computing concepts and gain sales planning and customer engagement skills that will enable them to make a convincing business case for clients looking to move their infrastructure to the cloud. Ultimately, the course will enable participants to successfully sell technical and specialist cloud services to the global marketplace.